About us

Who are we?

A distributor and wholesaler of various food and beverage brands and products, our company operates in the Midlands region, with a specific focus on the East Midlands area. We take pride in our team of representatives who consistently meet our valued customers, familiarising them with new product offerings and expanding their range of options.

Our dedicated representatives actively engage with our customers, providing personalised supportand guidance. By regularly introducing them to new lines and products, we assist in developing their inventory and meeting the ever-evolving demands of their own clientele. By staying up-to-date withindustry trends and understanding the unique challenges our customers face, we provide valuable support and service. 

We understand the importance of mutually beneficial relationships, and we continuously strive to strengthen our partnerships with both suppliers and customers. Through effective communication and collaboration, we ensure seamless, reliable and minimised delivery times and optimising customer satisfaction.

In conclusion, our company prides itself on becoming a leading distributor and wholesaler of foodand beverage brands in the Midlands area. With our dedicated representatives, extensive product portfolio, and commitment to customer satisfaction, we aim to empower our valued customers and their stores which in turn, allows our valued customers to serve their communities much more productively and efficiently. 

Our Aim

At our core, we aim to support local stores by providing a comprehensive distribution and wholesale service of dates, dry fruits, pantry foods and beverages. Our extensive portfolio comprises renowned brands and a diverse range of products, ensuring that our customers have access to the latest market trends and consumer demands.